Two ways to skin a cat
Different ways to test your creatives
We tested over 3,000 ads for 30 apps
Here is what we learned
Adam started working in the mobile space in Berlin in 2012. After working for a DSP, he moved on to Lamudi, a Rocket Internet company, to work on marketing of their mobile app. In 2014, Adam moved to London to be responsible for user acquisition at Peak before co-founding Miri Growth with Zach in 2017.
Different ways to test your creatives
Here is what we learned