Methodology
Creative Optimisation
Finding high-performing creatives through systematic testing
A/B testing and iterating are essential for producing high-performing ad creatives. Optimised creatives achieve and maintain significantly better performance.
Creative Iteration
We build on previous findings to optimise the best performing creatives.
Concept Exploration
We test different concepts to find creatives that outperform the rest.
Methodology
Campaign Management
Achieving scale by matching ads with the right audience
A low cost per result is only impressive if it can be done at scale.
Smart budget
We actively reallocate budgets based on our clients’ goals in order to scale profitably.
Exploring creative & audience combinations
We extensively explore targeting options to find and scale the best creative and audience combinations.
"The results were above expectations and at scale. Miri are our go-to partner for external user acquisition."
Adam PerrinCo-founder, Masomo Games
"I am always blown away by their exceptional service. From start to finish, the team always go above and beyond to ensure that our projects are delivered to a high standard and efficiently."
Keesha KhraudProducer, King
"Miri consistently delivered high quality creatives backed by useful data. I highly recommend them to anyone wanting to improve marketing KPIs and performance."
Brad ScarboroCo-Founder at Shallot Games
"Miri are very reactive and adapt quickly to both changing objectives and market conditions while providing solid performance."
Thomas PetitGrowth Marketing, 8fit
"Miri's hypothesis driven approach to creative testing provides a meticulous structure that leverages data to drive creative improvements."
Arthur ChinUA Lead at Snowprint Studios AB
"Rather than acting as an external agency, Miri feels like a part of our internal team; they are transparent, efficient, creative and always act with our goals in mind."
Danika WilkinsonProduct Marketing Manager at Social Point
"We're working with Miri Growth and really happy with the performance of the ads. Their work is scalable and suits perfectly for UA needs."
Gal MoalemMarketing Creative Lead at Beach Bum How we work
Open and Reliable
We work with performance-driven objectives aligned with our clients' interests.
Systematic and Creative
We take care of ideation, creative design, testing, iterating, campaign set up, and campaign optimisation.